Shop General Warfield’s — The Fourth Wave of Specialty Coffee

Introduction

If you haven’t heard of General Warfield’s Coffee yet, you soon will. This family-owned specialty coffee roaster is redefining what coffee can be in what many are calling the Fourth Wave of Coffee — where science, ethics, and exceptional flavor meet.

Unlike mass-market brands, we source only specialty-grade, high-altitude Arabica beans from small estate farms and handpick every harvest for quality. Our Peruvian and Ugandan roasts are Fair-Trade and USDA Organic certified, while all of our coffees are responsibly sourced and consistently score well above the SCA’s specialty-grade threshold. Many of our beans are grown under shade within cooperative farms, and while not every roast is strictly shade-grown, our highest-scoring coffees often include these sustainable practices.

Every roast is prepared in an FDA-registered, state-of-the-art facility, using small-batch, artisan techniques and nitrogen-flushed packaging to lock in antioxidants, aroma, and peak freshness. With below-average national pricing, exceptional cupping scores (Peru 93+, Uganda 89–90+, all others 81–84+), and obsessive attention to detail, General Warfield’s Coffee proves that premium quality and responsible sourcing don’t have to come at a premium price.

“

General Warfield’s Coffee is the Best and highest quality coffee I have EVER tasted in my life. We drink it here at the hospital and I recommend it over all the rest. It is stomach friendly and out of this world delicious!

”

— Dr. R. Stoffey, MD, Board-Certified Radiologist

The First Three Waves of Coffee

Before understanding the Fourth Wave, it’s helpful to look back at the first three waves that shaped how we drink coffee today:

• First Wave (Convenience): Coffee became widely available in the early-mid 20th century, but quality wasn’t the focus. Think tins of Folgers or Maxwell House.

• Second Wave (Culture): Coffee became a social experience with Starbucks and Peet’s. Espresso drinks, cappuccinos, and flavored lattes defined this era.

• Third Wave (Craft): Small roasters began emphasizing transparency, ethics, and terroir. Coffee was treated like fine wine — with attention to origin, processing, and roasting.

The Fourth Wave of Coffee

General Warfield’s Coffee embodies the Fourth Wave, where coffee evolves beyond craft into a holistic movement that combines:

• Extreme detail and science → nitrogen-flushed bags, oxygen-barrier film, one-way valves, and strict storage.

• Ethics & sustainability → Fair-Trade and USDA Organic certifications, fair wages for farmers, and a mangrove tree planted with every order.

• Uncompromising quality → Our Fair-Trade & USDA Organic Peruvian roast scores 93+ (top 5% worldwide), while our Ugandan roast scores 89–90+. Every other roast cups between 81–84+, well above the SCA’s 80 threshold for specialty grade.

• Transparency & trust → Single-origin sourcing from high-altitude, hand-picked lots, with cupping scores published for every roast.

• Customer experience → Fast shipping, family-owned care, and coffee that goes the extra two miles.

How General Warfield’s Coffee Compares

The Science of Superior Coffee

Great coffee is more than taste — it’s chemistry. Our high-altitude, shade-grown beans ripen slowly, creating denser cell structures packed with:

• Chlorogenic acids → antioxidants that deliver health benefits.

• Lipids → enhance crema, texture, and body.

• Volatile aromatic compounds → responsible for fruit, chocolate, floral, and nutty notes.

During roasting, these molecules undergo the Maillard reaction — a complex atomic-level transformation of amino acids and sugars that produces caramelization, richness, and balance. At General Warfield’s Coffee, we roast in small batches with award-winning precision to highlight the unique terroir of each bean.

Doctor Recommended

🛡️ Doctor Recommended

Shop General Warfield’s Coffee

Fourth Wave Coffee, Delivered to Your Door

The Fourth Wave isn’t just about ethics and science — it’s about accessibility. At General Warfield’s Coffee, we believe world-class coffee shouldn’t be limited to big cities or boutique cafés. With just a few clicks, you can have specialty-grade, high-scoring coffee delivered fresh to your doorstep.

This is the true promise of Fourth Wave coffee: exceptional quality, transparent sourcing, global responsibility, and unmatched freshness — brought straight to you.

Why Customers Are Switching

In just our second year, we saw a 238% increase in year-over-year growth. This year, we’re blowing that number out of the water — proof that when people try General Warfield’s Coffee, they stay.

Why? Because we stand by our work and back it up:

• Doctor recommended for low-acid, antioxidant-rich coffee.

• Customer testimonials praising flavor, freshness, and smoothness.

• No gimmicks or flavor infusions — just authentic single-origin coffee.

• Family values — a husband-and-wife team building something with care.

• We don’t need fancy marketing. Just try us once, and you’ll believe.

Frequently Asked Questions

What is Fourth Wave Coffee?

Fourth Wave Coffee is the next evolution of specialty coffee that unites craft with science, ethics, transparency, and accessibility. At General Warfield’s Coffee we lead this approach with nitrogen-flushed freshness protection, Fair-Trade & USDA Organic options, published cupping scores, and direct-to-door delivery.

Why is General Warfield’s Coffee different from other specialty brands?

We focus on single-origin, high-altitude, hand-picked beans with transparent quality (Peru 93+, Uganda 89–90+, others 81–84+). Our pricing is below the national retail average tracked by the Specialty Coffee Retail Price Index (SCRPI), and we protect freshness with oxygen-barrier film, one-way valves, and strict storage.

Is General Warfield’s Coffee doctor recommended?

Yes. Dr. R. Stoffey, MD, endorses our coffee as “stomach friendly and out of this world delicious.” His recommendation highlights our focus on smoothness, low acidity, and quality. See his testimonial image in the article and shop our roasts.

Where can I buy General Warfield’s Coffee?

Order directly at generalwarfieldscoffee.com. We offer fast shipping, subscriptions, and sustainably sourced roasts—including Fair-Trade & USDA Organic options—delivered fresh to your door.

Join the Fourth Wave

The Fourth Wave of coffee is here — and General Warfield’s Coffee is proud to lead it. Exceptional coffee, transparent sourcing, real sustainability, and family-driven care, delivered right to your home.

Join the Fourth Wave

Coffee the way it should be — specialty-grade, responsibly sourced, small-batch roasted, and protected for peak freshness. Delivered to your door by a family-owned brand you can trust.

Shop General Warfield’s Coffee

Thousands have already switched — taste the difference.